AIKON VENTURER 43 MM, THE TWO NEW FACES OF THE URBAN ADVENTURER
A MODERN ADVENTURER’S UNIFORM
For the first time, the AIKON Venturer features bronze. The 43 mm case is made from a special alloy that can be given a patina or browned without oxidizing. To increase the functional purpose of this metal, which is virtually synonymous with a tool watch and as such perfectly suited to the Venturer, Maurice Lacroix has finished it with a deep green sunray-brushed dial. This is also the colour given to the rubber strap with grooves that add structure to the piece. Thanks to the Easychange system, it can be swapped in the blink of an eye for a vintage brown calfskin leather version with ecru topstitching. The ceramic bezel becomes a shade of brown, while the six hour-marker arms stay true to the Venturer’s style and are brown like the case. This watch fitted with the ML 115 automatic movement is available in a limited edition of 500 pieces.
A SPORTY-CHIC APPEARANCE
There’s another first for the AIKON Venturer 43 mm which features steel and gold, with steel components gilded with 2N yellow gold. The small bracelet links, crown and bezel’s arms, as well as its bright and delicate touches give new life to what was previously just a functional model. But this version’s function is completely different: a deep blue sunray-brushed dial with a ceramic bezel in the same shade that gives it an elegant, sporty-chic look that reflects the real-life uses of an entirely metallic watch. The choice of 2N yellow gold and deep blue gives a premium vintage 80’s look to the ensemble, enriching Maurice Lacroix’s style vocabulary once more. The Easychange quick strap change system allows its user to change styles in a fraction of a second. Also fitted with the ML 115 automatic movement, this model is part of the brand’s current collection.
THE AIKON LINE
The AIKON Venturer is descended from the Maurice Lacroix Calypso, which included a diver’s version at the time. This steel watch was one of the brand’s iconic models in the 1990s and bore the same design codes that live on in the AIKON Venturer. The integrated and water-resistant case, the six-arm bezel surrounding a flat sapphire crystal and the strap marked with an applied M logo made this model with its exceptional presence the brand’s most iconic product. In 2016, Maurice Lacroix produced a contemporary reinterpretation of this iconic piece with the quartz AIKON. In 2018, an entire collection of AIKON Automatic pieces continued the saga and was topped off in 2019 with a new branch of the AIKON generation. The AIKON Quartz watches and the AIKON Automatic watches share a watchmaking culture of perceived high quality and affordable prices. Sportier, just as modern and even more adventurous, this stylised AIKON Venturer is designed to face up to the challenges and ambitions of today’s urban life.
Read the latest news from Maurice Lacroix
- 9 May 2023Maurice Lacroix is pleased to unveil the new PONTOS S Diver, a watch that’s not afraid of getting its hair wet. Revisiting the first generation model of 2013, the...Read More
- 11 April 2023The AIKON Master Grand Date Technicolour unites the Jura-based brand’s proven blend of watchmaking know-how and urban-style with eye-popping, sun-kissed shades....Read More
- 20 March 2023In 2016, the Maurice Lacroix AIKON burst onto the watch scene, uniting urban style and Swiss precision while simultaneously delivering high perceived value....Read More