9 April 2024
AIKON #tide Black, Red and White
A Watch with a Purpose
At Maurice Lacroix, we still believe that in watchmaking, too, we can contribute to the global effort for a more sustainable world. This is why we're proud to keep our story with #tide alive with an all-new AIKON #tide.
This fantastically qualitative model is a 40mm watch with sapphire glass and has a water resistance of 10 ATM. It comes with three very strong colors: black, red, and white, and it is not only produced with the best upcycled plastic in the industry, but it also has very high-level watchmaking features to propose.
In addition to that, this watch also offers a very deep commitment to our oceans. For every watch sold, it's a total of 17 plastic bottles that are taken out from our oceans, contributing to cleaner seas and making a positive impact on our planet.
By getting an AIKON #tide, you're helping us in our Road to 10 Million Bottles. The objective we set is not only a commitment we make to our planet Earth but also to local communities and younger generations. It's about providing educational programs to kids and adults and improving both the facilities and the habitats of people working with #tide.
With your AIKON #tide, you're not just making a purchase; you're making a statement. Join the tide!