A NEW WATCH FOR THE ADVENTUROUS AND THE AUDACIOUS
With the first strategic extension of the AIKON range, the AIKON Venturer continues its exploration of urban worlds with the addition of a dual time zone. Available with a white or black dial, the AIKON Venturer GMT features a fourth 24-hour GMT hand. This new function makes it the watch of a lifetime... with two different cities at the same time.
Read the latest news from Maurice Lacroix
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22 February 2021Read MoreAfter #Chaseyourwatch and #Timecode, Maurice Lacroix has formed a new community, opening the #MLRC, the Maurice Lacroix Running Club. #MLRC brings together likeminded individuals within the Strava app, a digital experience connecting millions of runners and cyclists. How does it work? Maurice Lacroix invites both experienced runners and novices to join the #MLRC. Members of the club can participate in four different challenges and potentially win a selection of prizes, including an AIKON Chronograph 44mm limited edition. It’s time to explore your limits!
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18 February 2021Read MoreReady for a double urban adventure? Follow us on the Maurice Lacroix youtube channel to discover an exciting new digital launch by youtube premiere on February 25th at 10h15 CET! This virtual launch will include interviews from Stéphane Waser, Managing Director, and Thiébaut Bentz, International Product & Marketing Director and a few surprise guest appearances from our Maurice Lacroix Crew!
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16 February 2021Read MoreMaurice Lacroix is delighted to welcome the elite Swiss runner, Julien Wanders to the ML Crew, a talented and passionate group of individuals from around the world. Julien, the elite long-distance runner, is driven, focused and never gives up. He has tasted success, but still wants more.
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10 February 2021Read MoreMaurice Lacroix is pleased to welcome German professional basketball player, Isaac Bonga to the ML Crew. This giant of a man plays for the NBA team, the Washington Wizards, and joins a group of talented individuals from around the globe who share an affinity with the Maurice Lacroix brand.
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5 February 2021Read MoreMaurice Lacroix is proud to welcome the talented Korean-American violinist, Danny Koo to the ML Crew, a talented and passionate group of people from all around the world.
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1 February 2021Read MoreFor Valentine’s Day, find the perfect gift! Buy any Maurice Lacroix watch and get a QI charger for free! Limited availability! #StayConnected #YourTimeIsNow
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29 January 2021Read MoreMaurice Lacroix is delighted to welcome the beach volleyball duo, Joana Heidrich and Anouk Vergé-Dépré to the ML Crew, a group of talented individuals from around the world. The Swiss pair won Gold at the European Championships in 2020 and are destined to achieve more success in the future.
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28 January 2021Read MoreExtraordinary times call for creative measures: this is the credo followed by the Swiss watch brand Maurice Lacroix, which will present novelties at Watches & Wonders Geneva for the first time this year.
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22 January 2021Read MoreMaurice Lacroix is proud to welcome Alexandra Trusova to the ML Crew, a group of talented individuals from around the world. The Russian figure skater may be young, but she has already achieved so much. Joining the ML Crew is yet another landmark in her impressive career.