Maurice Lacroix continues to conquer cities by combining the precision of its watches with the legendary image of the marathon in Rome, which will take place on September 19th.
More than 10,000 runners will race through the streets of Rome with more than 1.2 million supporters cheering them on. The ACEA Run Rome The Marathon is by far the most popular in Italy, ahead of Florence and Milan. “ACEA Run Rome The Marathon” (under its official name) is an extremely inspiring event where the athletes race through the city, passing its historic monuments, each more impressive than the last: the
Baths of Caracalla, the Basilica of Saint Paul Outside the Walls and even the Piazza di Spagna… What could be more motivating for an athlete than to run through a picturesque location representing more than 2,000 years of history? Additionally, the competition has been able to renew itself. From this year, the event adopts a new name as well as a redesigned visual identity. More modern, focused on connectivity and offering new activities allowing both beginners and more experienced competitors to take part, the ACEA Run Rome The Marathon is a definitively innovative race with an international outlook.
Read the latest news from Maurice Lacroix
5 July 2021
URBAN, ACCESSIBLE AND DRIVEN – A SHARED OUTLOOK
Maurice Lacroix is pleased to announce it is the Official Timekeeper of the King of the Court Crown Series, a series of Beach Volleyball tournaments played in different cities around the globe. Beyond the convenience of holding events in urban locations, KOTC has shown it shares many values with the Swiss watch brand.
1 July 2021
Only Watch, the biennial charity auction of one-off luxury watches, has become a popular platform for those participating brands wishing to give something back to society. Since 2005, this altruistic face of commerce has seen the watch firms collectively raise funds for research into Duchenne Muscular Dystrophy. Maurice Lacroix, the urban brand from the Swiss Jura, has been a longstanding supporter of Only Watch, donating unique pieces for over a decade.
21 June 2021
Maurice Lacroix is pleased to welcome Spanish badminton player, Carolina Marín to the ML Crew. Carolina, a multiple world champion and Olympic gold medalist, joins a group of talented individuals from around the globe who share an affinity with the Maurice Lacroix brand.
2 June 2021
Maurice Lacroix is pleased to welcome German professional tennis player, Daniel Altmaier to the ML Crew. Having reached the final 16 in last year’s French Open, his first Grand Slam event, Daniel now craves more success. He recently joined Maurice Lacroix’s team of talented individuals from around the globe who all share an affinity with the brand.
18 May 2021
Maurice Lacroix is pleased to welcome multi-talented artist Senay Gueler to the MLCrew. A renowned DJ, he is accustomed to playing sets to legions of fans around the world. He recently joined Maurice Lacroix’s team of talented individuals who all share an affinity with the brand.
3 May 2021
Challenge No. 2: Run for at least 30 minutes and draw and M shape!
Join the #MLRC community coached by our favourite Swiss sprinter Sarah Atcho. Anyone can be an athlete, anyone can smash our challenges, anyone can be a winner. Get your sneakers ready and join the MLRC to win an array of prizes, including clothing, promotion codes on E-Commerce and even an AIKON Chronograph 44mm.
29 April 2021
Maurice Lacroix is pleased to announce it is the Official Timekeeper of the World Triathlon Championship Series. Starting this year, the Manufacture will accompany the world’s best athletes as they compete in events around the globe, exploring the limits of human performance.
19 April 2021
Urban, trendy & stylish... Adopt the new essential accessory designed by Maurice Lacroix: the ML Duffle Bag!