News & Events

Discover here all the Maurice Lacroix recent exciting news & events!

Joe Jonas wears Maurice Lacroix watch in glass magazine !
13 July 2018

Joe Jonas wears Maurice Lacroix watch in glass magazine !

Joseph Adam Jonas better known as Joe Jonas, is a young american singer and actor. Famous with the band "Jonas Brothers" which he has created with his brothers Kevin and Nick. In 2008, their most famous single is called "Burnin' Up" and has figured in the top five on the Billboard Hot 100 chart. A bit later, in 2015, Joe Adams found a new funk-pop band named DNCE. This new band has known a commercial success with his first single "Cake by the Ocean".

Recent News

Read the latest news from Maurice Lacroix

  • 29 June 2018

    ELIROS – #SHOWYOURSTYLE

    The Eliros has proved to be a popular collection within the Maurice Lacroix catalogue. The aesthetics of all models embrace style and playful design with a notable freshness.

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  • 18 May 2018

    #MYTIMEISNOW - 3 CHARACTERS, 3 STORIES, 3 SEASONS

    Maurice Lacroix presents a webseries in 3 seasons featuring one character per season.

    Each of them with their own history, their own path and challenges in life, but each of them finding the strength to push through and move forward.

    Discover each character!

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  • 12 April 2018

    4 AIKON WATCHES AVAILABLE ONLY ONLINE !

    An exclusive collection of timepieces only available for e-commerce clients. Three special edition AIKON Quartz chronograph models stand out from the crowd with their distinctive dials, cases and straps. An additional limited edition AIKON Quartz Gents model, featuring an eye-catching bronze case and limited to 500 pieces, will also be offered to e-commerce clients only.

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  • 20 March 2018

    BASELWORLD 2018 - THE LAUNCH OF THE AIKON AUTOMATIC

    AIKON, on the journey to success with the Automatic!

    Watch the film

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  • 7 March 2018

    THE AIKON AUTOMATIC SKELETON - THE UNIQUE IMPACT OF A GRAPHIC SKELETON

    In a freshly restyled AIKON case, Maurice Lacroix has fitted a new manufacture, openworked, automatic caliber of unique design. True to its vocation of manufacturing high quality timepieces at an affordable price, deeply rooted in urban and contemporary culture, Maurice Lacroix introduces AIKON Automatic Skeleton. 

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  • 14 February 2018

    FIABA VALENTINE - #SHAREYOURLOVE

    The FIABA Valentine is a romantic expression of femininity and a celebration of love. Its slim lines capture a moment, a time when love is in your heart and affection is in your thoughts.  

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  • 12 January 2018

    #CHASEYOURWATCH - THE MAURICE LACROIX WORLDWIDE TREASURE HUNT

    Sharpen your minds, flex your thumbs and rise to the challenge of a brand new, exclusive experience. Maurice Lacroix launches #CHASEYOURWATCH, a worldwide treasure hunt, spread over 3 continents and 4 cities. The final stage of this massive, online and real-world game will take place during Baselworld 2018. The goal? To locate a mystery black and yellow box. The contents? The material needed to reach Basel and access the final, most challenging phase of #CHASEYOURWATCH. The prize? The very first unit of a major Maurice Lacroix 2018 launch, the AIKON Automatic Chronograph Limited Edition.

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  • 23 November 2017

    Black Friday is here!

    The countdown has started ! These four Pontos S Diver are on sale for a very limited period, don’t miss it !

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  • 22 November 2017

    Time for an innovative trendsetter – AIKON Chronograph Blue

    “Success is a journey, not a destination” – this is why we are very proud to announce that our AIKON Chronograph Blue is honored again this year as one of the Winners of the 16th Chrono Award. 

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